Can I Earn Money On Twitch?

So I’m sitting here at my computer looking at a stream of Adin Ross on Twitch (Adin is really funny by the way you should check him out) and I start thinking to myself, can I earn money on Twitch?

As with any job, you must first demonstrate consistency. If you are never online and never play, you will not build a base of viewers who are interested enough in you to keep coming back to your channel. Without viewers, you lose the opportunity to gain a reputation and convince people to press the subscribe button and pay $ 5 per month. With a subscription, you share the money half and half with Twitch, but it definitely goes up smoothly after enough people subscribe.

If you are a PayPal user, it is wise to embed a donation button in the description of your account. On top of the fact that you get subscriptions and become a Twitch partner, this is another way to earn an extra income.

By building good relationships and having a personality that stands out on Twitch, people will be more willing to freely donate to your stream and they can do so via PayPal.

Making money with Twitch.Tv is an ongoing process. For the first few months, you can only earn $ 100 to $ 250, but over time, you can build a good audience. People with 20,000 viewers can earn $ 1600 a week, earning more than $ 76,000 a year!

What is Twitch?

Twitch is a very popular streaming service where anyone can livestream themselves and what they are doing. In recent years, interest in live-streamed e-sports has increased sharply on the platform.

If you like eSports, is a goldmine.

It is to Twitch that professional players come to stream their contests to an audience of thousands of people, so that they can make a lot of money through both their popularity as players and among the ads placed on their games.

These professional players have put many hours of work and commitment into their Twitch channels, and to earn as much as them you have to do the same amount of work, even if you do not participate in eSports.

Over half of Twitch’s user base watches Twitch for an average of three hours a day.

If you catch the attention of these dedicated users and then you can make money in no time. By being active, via PayPal, increasing viewing and becoming a Twitch Partner, you can easily bring home a powerful income.

This is how you get started.

Get the right equipment together

Of course, to stream (or even just play without wanting to stop or punch a hole through the screen due to terrible FPS) you will need a proper gaming computer.

Something with a processor similar to Intel’s Core i5 Sandy Bridge and at least 8 GB of RAM will suffice.

You can also choose to stream from a PlayStation 4 or Xbox One by using an external recording device that can connect to both the TV and the computer.

For PC, there is a free streaming service you can use called Open Broadcaster Software (OBS), or a premium service with additional benefits called XSplit.

For streaming with console, the Elgato HD60 service is the recommended option.

Who can start streaming?

Anyone can start streaming, provided you have good enough internet and a computer that can handle it.

What this means is not black or white; whether your computer is capable of streaming depends on what components it has, what games you want to stream, what software you use to stream, and so on.

For example, it takes much less of your computer to stream (and play) Minecraft than Call of Duty.

Another condition that may sound obvious is that you must have time.

A I mentioned before, in order for your Twitch channel to grow, you need to stream several times a week for at least 3-6 hours.

Be prepared to sacrifice the time you previously spent on gaming with your friends and put it on your stream instead.

Many people think that you have to be exceptionally good at one or more games to succeed with streaming. That’s not true, Twitch users watch streams to be entertained, and the difficulty of playing is not the only thing that matters.

We will return to this later in the article.

How to make money on Twitch

1. Get paid for views

Another reason, besides the importance of gaining a significant number of viewers, is the Twitch payment system.

Twitch has an “effective cost per 1000 impressions” (eCPM) system that pays you a certain amount of money for every 1000 impressions you receive.

Increasing your eCPM is as easy as getting to “work” – playing consistently and interacting with your viewers regularly.

Building a relationship with them is the best way to increase your viewership, and you can even achieve the goal of getting them to turn off their ad blockers for you.

By turning off ad blockers, viewers open up another way where you can be sponsored and this will help you make even more money through Twitch.

Once approved for the Twitch affiliate program, you start by earning anywhere between $ 0.70 and $ 1.40 per 1000 views.

This usually increases from $ 1.00 to $ 2.50 once you have built up your viewer base.

Add this to the division of the monthly subscriber donation that you share with so you can pull in some real money on the side.

As you become more popular and build a reputation as a consistent player, you can negotiate your eCPM with Twitch and possibly get a higher payout for each of the 1000 views you receive.

2. Recieve donations

You can place links to your Paypal or similar service where your viewers can easily donate money.

By connecting Paypal to your streaming software, the viewer can also give a message along with the donation that will be visible on your stream along with a gif and a sound that you can choose.

3. Become a Twitch Partner

Becoming a Twitch Affiliate requires you to complete a checklist that is more challenging compared to becoming a Twitch Affiliate. To become a Twitch partner, you must:

  • Livestream for at least 12 separate days in the last 30 days
  • Has averaged 75 viewers or more in the last 30 days
  • Livestream a total of 25 hours in the last 30 days
  • Therefore, it becomes more intense to become a Twitch partner compared to being a Twitch Affiliate.
  • You can also see your progress along the way as each requirement is deselected from the list once you have completed it.

That being said, meeting these criteria does not necessarily mean that you will become a Twitch partner. Completing the checklist means you can apply to the Twitch Partner program.

Twitch can then review your application and respond with either rejection or approval. If you are rejected, you still have your checklist ready and can apply again at a later time.

This gives you time to build your channel even more and give Twitch more reason to want to work with you.


If you successfully become a Twitch partner, you can earn more than one affiliate.

That’s why it’s harder to partner with Twitch.

In addition to the benefits of being a Twitch Affiliate, a Twitch partner can make more money because their channel is larger and there are more opportunities to make money.

4. Get sponsors

If a brand or company wants to sell a product to people interested in gaming and other things that your channel contains and you have a large enough platform, you can get offers for paid collaborations and sponsorships.

However, it is not very likely that the big, serious brands will be interested in a smaller streamer if it does not have another platform with a larger audience.

5. Create your own merch

Without any direct connection to Twitch as a platform, there is the option to design your own merch. To make a good profit from selling it, however, you need to have a fairly large number of followers.

For Twitch affiliates and partners only:

6. Twitch subscriptions

There are three different levels of subscriptions you can sign up for. Tier 1: $ USD 4.99, Tier 2: $ USD 9.99 and Tier 3: $ USD 24.99 per month.

This sum is shared 50/50 with Twitch, with the exception of some successful streamers who have negotiated a larger share. You can also donate subscriptions to other people that last one month at a time.

7. Twitch bits

You can donate to affiliates / partners with the Twitch currency bits.

You buy them via Twitch and then give them away in any chat, which is called Cheer.

1000 bits corresponds to about 10 dollars, but costs a little more to buy.

8. Advertising revenue

I will reiterate, for all people watching your stream who do not have a subscription, advertising will be displayed. As an Affiliate or partner, you get a small share of the advertising revenue.

Tips for success

Here are some things you can do to increase your chances of making money with Twitch:

  • Write a good description of the channel that will build interest.
  • Sneak a little to find out how to add power alerts so you know when you get donations or new followers.
  • By thanking them personally, you will go a long way towards building a good reputation.
  • Mention supporters and donors in your feeds. This can encourage other people to donate and follow you.
  • Interact with your viewers as much as possible. The more you talk to people who follow you, the more impression you make on them.
  • Talk all the time, even if people have not looked in. You never know when someone may come in and you only have a few seconds to capture their interest.

Create a flow chart and stick to it.

This will not only help you show that you are a consistent streamer, but it will also allow viewers to come online to see your streams.

Opportunities and risks of becoming a streamer


  • There are no limits to how much you can grow and how much money you can make.
  • You can make a difference for many people.
  • You are your own boss and decide for yourself about your working hours and the content of your stream.
  • You get to support yourself on something you love to do.


  • You have no contract or secure employment. There are no guarantees that you will make money every month. To be able to secure a pension, insurance and other necessities, you must start an individual company or a company yourself, which is a big project to maintain.
  • Growing as a streamer takes a long time. It can take the fun out of playing your favorite game and being in the spotlight. Streaming may seem like a dream job on paper, but it’s not for everyone.
  • There are many trolls and people who are mean on the internet – the same goes for Twitch. They will probably be more common than unusual for such people to enter your stream and behave badly.

How to make your Twitch grow

Common mistakes to avoid that beginners make on Twitch:

  • Do not forget to interact with people in the chat. The more you talk to others, the more likely you are to come back.
  • Do not give away gifts to get viewers. This may attract attention during your marketing, but afterwards people are inclined to move on.


The most important thing to remember is that will probably not be able to be your full time job for a while.

You need to keep producing high quality content and increase your channel to make good money on it.

And, do not stop having fun. If you only watch as a company, your videos are unlikely to be exciting and fun for viewers to watch.

Hope I have been helpful! Also, check out this Youtube video I found to further help you on your Twitch journey:



This article has been reviewed by our editorial board and has been approved for publication in accordance with our editorial policies.

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